Automations
Tap “Simulate a missed call” to run it. This is an honest simulation with a fictional business. Want to see it on a real phone? We’ll run a build end to end on a live call.
In real builds: one text per missed call, used only to reply. Msg & data rates may apply. Reply STOP to opt out, HELP for help.
Simulation only. No real calls or texts. Fictional business.
Automations
Demo library — 10 builds belowInbound becomes a conversation. Then a calendar hold. Pick a system to watch it run.
Each system runs on your tools — n8n, Make, GoHighLevel or HubSpot — and your business number.
Book a 20-min call →Simulated conversation. Fictional business and customer.
Automations — Demo builds
Ten automations we built to show how each system runs, from trigger to result. Diagrams draw as you scroll. Tap one to see the full flow.
Demo builds, not client case studies. These were built by Mad Good Labs as demonstrations. They aren’t client projects and they don’t claim client results.
Diagrams show a US setup (+1 numbers, local business hours). We adapt numbers, hours and messaging rules to your market.
Tool tags
Problem
Leads fill out my form and nobody gets back to them for hours.
Outcome
Every new lead gets a text from your business number in under 60 seconds, and your team knows who it is.
Inspired by a template by mradurdymyradov.
Problem
By the time we call a new lead back, they've gone cold.
Outcome
Every lead that comes in during your business hours (ET, CT, MT or PT) gets a qualifying phone call within five minutes, with the summary saved in your CRM.
Inspired by a template by Dr. Firas (@drfiras).
Problem
Leads pile up with one rep while the others sit idle, and nobody books the call.
Outcome
Every new lead goes to the next available rep and gets booked into that rep's calendar automatically.
Inspired by a template by Adrian Kendall (@akendall1966).
Problem
My calendar fills up with calls from people who were never going to buy.
Outcome
Only leads that fit your offer get your Calendly link, and every inquiry is recorded in HubSpot.
Inspired by a template by Mina Saad.
Problem
We take payments in Stripe but the CRM never knows who paid.
Outcome
Every Stripe payment becomes a HubSpot deal in USD, and the customer gets a thank-you text.
Inspired by a Make template.
Problem
When we're out on a job and miss a call, that customer just calls the next business.
Outcome
Every missed caller on a cell phone gets a text from your business number within a minute, and you get an alert.
Adapted from “Missed Call Recovery with n8n” by William McMahon, licensed CC BY 4.0. Changes made by Mad Good Labs.
Problem
Half our form leads are fake emails, and the rest are missing job title and company size.
Outcome
Every form lead is verified and enriched in HubSpot before a rep touches it.
Inspired by a template by RxDEVib.
Problem
Every lead gets the same slow follow-up, whether they're ready to buy or just browsing.
Outcome
Hot leads get a booking page and a fast call, warm leads get a text, and cold leads get a nurture email, all automatically.
Inspired by a template by Lucas Peyrin (@lucaspeyrin).
Problem
I hate chasing clients for money, so overdue invoices just sit there.
Outcome
Weekdays at 9am your time, overdue invoices get a polite reminder at 7, 14 and 21 days, without anyone having to chase. Built on Xero; the same flow maps to QuickBooks Online.
Inspired by a template by Amirali Barmar.
Problem
Happy customers never leave reviews because we forget to ask.
Outcome
Every finished job gets a review request by text, and one reminder only if they haven't left a review.
Inspired by a template by Struct Solutions.
Walkthrough
One build, end to end, on a real screen.
The math
Your numbers. Simple arithmetic. Not a forecast.
Estimate only. Assumes each missed call was a real buyer who would close at your usual rate. It doesn’t count repeat business, referrals, or callers who try again.
How it works
Four steps. One fixed price. You sign off before anything is built.
Day 1
Twenty minutes on a call. You show us where leads leak. We ask the awkward questions.
Typically within 2 business days
A one-page map of the system, the tools and a fixed price in USD (or GBP, CAD or AED). Nothing starts until you sign off.
Typically 1–3 weeks, by scope
Built inside your accounts. Every path tested: after hours, wrong numbers, STOP replies.
Typically 1 week of monitored launch
Live with monitoring on. You get a recorded walkthrough, plain-English docs and the keys.
Workflows, accounts, phone numbers and data stay in your name, in your accounts. We build inside them and hand back admin access at launch. If we part ways, everything keeps running.
If it doesn’t work the way the signed blueprint says, we fix it free until it does. Miss our launch date, and your first month of care is on us.
Timelines are typical, not promises. In the US, texting from a new number also waits on carrier A2P 10DLC approval; other markets have their own sender registration. We file on day one.
Pricing
Three ways in. Each is a one-time project, built in your accounts and handed over in full. Final quote fixed after the audit.
01
Stop losing the calls you already paid for.
Includes:
02
Every lead answered, qualified and booked.
Everything in Rescue, plus:
03
The full loop, from first ring to paid invoice.
Everything in Pipeline, plus:
Monitoring, fixes, small changes and a monthly check-in. Add it at launch or skip it. Your systems run either way.
Prices in USD. Invoicing also available in GBP, CAD and AED. Third-party tools (Twilio, GoHighLevel, HubSpot, n8n Cloud and the like) are billed to you directly by each provider.
Proof
Real clients, real numbers, published with permission. This section stays hidden until it’s filled.
Compliance & trust
SMS consent · TCPA · A2P 10DLC · PECR · CASL
US carriers require A2P 10DLC registration before a business texts from a local number. We register your brand and campaign in your name and write the opt-in and STOP/HELP language. In the UK, Canada and the Middle East, we follow local consent and sender-ID rules.
We configure for compliance. We aren’t a law firm. For regulated industries, have counsel review the copy.
Data & security
FAQ
The questions owners ask before they book. Still unsure? Ask on the call.
Every package is a fixed price, agreed before any work starts. Rescue starts at US$1,500, Pipeline at US$2,500 and Front Desk at US$5,000; the optional care plan starts at US$500 a month. We invoice in USD, GBP, CAD or AED. Tools like Twilio, GoHighLevel or HubSpot are billed to you directly by each provider.
Typically one to three weeks per system after you approve the blueprint. Texting from a new US number also waits on carrier A2P 10DLC approval, so we file it on day one. Timelines are typical, not promises.
Calls are booked in your local time. We keep early and late slots open so New York, London, Toronto and Dubai all get a sensible hour, and much of the build happens while you sleep.
n8n, Make, GoHighLevel, HubSpot, Twilio, Calendly, Cal.com, Stripe, Xero, QuickBooks Online, Slack and Gmail. If you already pay for a tool, we build on it before suggesting anything new.
No. We recommend the lightest stack that fits how you work. If you already have a CRM, we use it.
You do. Workflows, accounts, phone numbers and data live in your name. We build inside them and hand back admin access at launch.
We configure every SMS flow for the TCPA and carrier rules: A2P 10DLC registration, clear opt-in language, STOP and HELP handling, and plain missed-call replies with no promotions unless you have written consent. We aren’t a law firm. For regulated industries, have counsel review the copy.
Everything keeps running in your accounts. You keep the workflows, the docs and the walkthrough. Nothing is locked to us.
We don’t promise revenue numbers; nobody honest can. We do guarantee the work. If it doesn’t work the way the signed blueprint says, we fix it free until it does. Miss our launch date, and your first month of care is on us.
Twenty minutes for the audit, admin access to the tools involved, one person to approve the blueprint, and a few test calls before launch.
Start here
Twenty minutes. Your bottleneck, mapped. Pick a time in your time zone.
Kay’s calendar opens right here. No back-and-forth emails.
